When it comes to branding, there are many steps between understanding your brand needs and designing a one-of-a-kind brand. One ‘step’ is choosing a brand color palette — and I have to admit — it’s one of my favorite steps! Choosing a brand color palette allows you to solidify the overall aesthetic and direction of […]

When you’re prepping for your brand photography session, it can be overwhelming to think about all your props, outfits, and details beforehand! I wanted to create a great go-to list to make it easier. I prep during a phone meeting with my clients, and we go over their Planning Document and inspiration board (this is […]

You know when you open your text editor to write up a post and you end up staring at the screen not knowing what to write about? So you just sit there and stare at a blank screen. I actually found a name for it, it really exists, and is called the blinking cursor problem. […]

I have been dreaming up what this Mastermind will look like so to say that I’m excited and have been counting down the days for this to launch would be an understatement. It’s been an incredible joy to build this mastermind content and to think about the 7 ladies who will be joining to build […]

What’s a Mastermind? The benefits of joining one and where to get started. If you’ve been around the creative industry for some time, you’ve probably come in contact with the movement: #communityovercompetition. It’s wonderful. There’s so much power in running a business that revolves around serving and encouraging others, rather than cut throat competition. It’s […]