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As a business owner, I use a client questionnaire for nearly every single area of work that I do – primarily engagement session, weddings, branding sessions, and brand strategy. The only time I don’t use a questionnaire is when I do more basic work, like a mini session or small family session. As time has […]

The Significance of Using a Client Questionnaire

July 31, 2019

Brand Strategy

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When it comes to branding, there are many steps between understanding your brand needs and designing a one-of-a-kind brand. One ‘step’ is choosing a brand color palette — and I have to admit — it’s one of my favorite steps! Choosing a brand color palette allows you to solidify the overall aesthetic and direction of […]

Choosing a Color Palette for your Brand

July 9, 2019

Brand Strategy

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When you’re prepping for your brand photography session, it can be overwhelming to think about all your props, outfits, and details beforehand! I wanted to create a great go-to list to make it easier. I prep during a phone meeting with my clients, and we go over their Planning Document and inspiration board (this is […]

8 Tips to Prep for Your Brand Photo Session

July 2, 2019

Brand Strategy

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You know when you open your text editor to write up a post and you end up staring at the screen not knowing what to write about? So you just sit there and stare at a blank screen. I actually found a name for it, it really exists, and is called the blinking cursor problem. […]

How to use an Editorial Calendar to Grow your Business.

June 25, 2019

Brand Strategy

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